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The cryptocurrency market has entered a long-anticipated bull run, or in other words, prices are rising across the market. Bitcoin rewrote history again, crossing $89,000, and many other assets like Solana have leapfrogged major competitors.
However, only Ripple Labsā XRP cannot set any noteworthy ground at this rally. While XRP has risen by only 17%āit is among the smallest upswings across the top coinsāholders of the coin are muttering dissent as the company faces backlash.
XRP Underwhelms While Competitors Outperform
While assets like Solana are increasingly eating up market share, XRP, for some reason, slows down. Solanaās current price rise has surpassed that of Binance Coin (BNB), as SOL has surged past $212, a weekly increase of 35%.
According to CoinGecko data, Solanaās circulating market valuation is about $99.8 billion, which ranks higher than BNB in market cap.
Nevertheless, the growth of XRP has been relatively small. An increase of 17% has placed XRP at $0.69, which is way below its ATH recorded in 2021. The asset has taken seventh place on the crypto ranking list, and rivals like Dogecoin have moved ahead of it.
For instance, the Cardano (ADA) spiked nearly 88% within a week, which is the kind of velocity that XRP has been unable to manage.
Market Sentiment and Rippleās Strategy Under Question
Investor sentiment around Ripple and XRP has soured amid this underwhelming performance. Several disgruntled XRP holders have been actively sharing their frustration with Rippleās executives on social media, where some users complain that Ripple does not effectively promote XRP utilities.
Criticism has especially fallen on Rippleās Chief Technology Officer, David Schwartz, whom some XRP holders accuse of underperforming the asset. In a recent post on X (ex-Twitter), Schwartz responded to the complaints, noting that Rippleās agenda is not on short-term pump schemes.
Schwartzās stance has not quelled concerns, as some investors allege that Rippleās strategy of courting institutional partnerships hasnāt yielded the hoped-for benefits for XRP holders.
Conceptually you have taken all the dividens for yourself David. Nobody has made a penny off $XRP from holding it for 7 years. Itās a waste of everyoneās time and money. And you sir are the key figure head of this complete shamble of a mess. And here you are making excuses.
ā 188ape (@188ape) November 11, 2024
Others argue that Rippleās longstanding legal battle with the SEC has hindered its ability to promote XRP, placing it at a disadvantage compared to assets like Bitcoin, which face fewer promotional limitations.
The ongoing SEC lawsuit remains a key obstacle for Ripple, affecting its ability to engage with the retail market. Legal analysts point out that Rippleās efforts to avoid XRP being classified as a security have limited its capacity to market XRP directly to individual investors.
Why does XRP stay stuck at the bottom, even with its great potential? We've been rug-pulled in two bull runs, and it feels like the same dĆ©jĆ vu is playing out again. I just canāt make sense of it anymoreā¦ Iāve never had such a painful investment experience @JoelKatz
ā Vandal Crypto (@VandalCrypto) November 12, 2024
Unlike Bitcoin, which faces no such restrictions, XRPās promotional limitations have further impacted its price potential. Legal expert Bill Morgan recently highlighted this disadvantage, noting that SEC restrictions create an uneven playing field, especially as Bitcoinās value surges amid the bull market.
Rippleās current legal constraints have led to a sentiment of stagnation within the XRP community, where some holders feel the companyās institutional focus has sidestepped retail investors.
Can Ripple Reassure XRP Holders?
Ripple is currently appealing the SEC ruling, aiming for greater regulatory clarity that could eventually lift some restrictions on promoting XRP. While Rippleās leadership has committed to creating long-term value, XRP holders remain skeptical about whether the companyās strategy will benefit them.
As the crypto bull market charges forward, the widening performance gap between XRP and its competitors has left investors wondering if the token will ever fulfill its long-held promises.
Rippleās community is calling for the company to shift focus and rekindle XRPās place in the market as they look for more from Ripple amid a historic market rally.